Weyward Competition

Boutique competition advisory
Strategic Competition Law Advisory for Sports, Leisure and Luxury Brands
Prior to Weyward Competition, Dr Bev Williamson worked as a specialist advisor in a EU Competition and Regulatory team in a Tier 1 corporate law firm.
​
She served as Head of Unit for Antitrust for a national competition authority, and holds a doctorate in Competition Law.​
​
Weyward Competition focuses on sports, leisure and luxury sectors, combining deep competition law expertise with personal insight. Dr Bev Williamson is the wife of a former Premiership rugby player, giving her a personal and unique understanding of the regulatory and commercial challenges these industries face and they impact on players, fans, and businesses, from sponsorship and governance in sport to selective distribution and brand control in luxury markets.